Press Release: Free music and culture festival returns to Stoke-on-Trent City Centre.

The Better World Festival has revealed its line-up of world music acts, set to run across the city centre at its free, family-friendly festival next month (Saturday 29 - Sunday 30 July).
 
Returning for its third year, the weekend-long festival celebrates a fusion of music, mindfulness, environment and community engagement, all focussed around creating a brighter future for our world.



Stoke-on-Trent City Centre Business Improvement District (BID) is behind the returning Better World Festival. BID CEO Richard Buxton said: “I am so pleased to be having The Better World Festival in our City Centre again. Through this event we are able to focus on our environment locally, nationally and internationally. Visitors will be able to listen to inspiring and educational talks, enjoy the best in World Music and enjoy the various workshops for families of all ages.”

The World Music Stage located on Piccadilly, is set to showcase acclaimed artists specialising in global music including Royal Bollywood Music Strings, Kotu Drummers and Los Gitanos Kings, with headline spots secured by award-winning DJ Kavita and World folk rap band Mobius Loop, following their successful 2022 slot. Further to this, previous Better World Festival favourites to return include Jonne Walklate, July Julay and Julia Mosley.

Complimenting the musical line-up, Better World Festival will bring together speakers, activists, pioneers, charities, community groups and artisan market vendors with an interest in creating positive change during this weekend event.
 

Staffordshire Chambers of Commerce are lead sponsors for this year’s festival. Sara Williams, Chief Executive said:  “I am thrilled to announce our involvement in this year’s Better World Festival. Together with our President, Kate Beardmore, we are especially delighted to extend a warm invitation to the dedicated members of Staffordshire Chambers of Commerce's charity community to exhibit at the festival. This unique opportunity allows the public of Staffordshire to gain a profound understanding of the invaluable work these charities do and discover ways in which they can contribute and support these vital causes. I hope to see our Members and their families join us for this very special event.”

Other zones at Better World Festival include:
 
SPEAKERS’ SQUARE & ACOUSTIC MUSIC STAGE - Tontine Square
Take time to listen and reflect at Speaker's Square with a programme packed full of captivating acoustic performances and thought-provoking talks about many of the world's issues, and how we can fight back collectively for the good of our future. 

KIDZONE - Parliament Square
Kidzone is an adventure for all but is a particularly perfect stop for little ones of pre-school and primary school age. With lots of activities and workshops throughout the weekend to inspire the next generation into loving the planet, caring for each other and adopting healthy lifestyles the whole family can enjoy. 

HEALTH & MINDFULNESS RETREAT – Fountain Square
The Health & Mindfulness Retreat offers a central hub to the festival, consisting of mindful exercise workshops, inspiring talks, scrumptious food offerings and chillout DJ sets.
 
CHARITY STREET - Across the City Centre
A major focus for The Better World Festival is giving a helping hand to our community groups and charities, who in turn dedicate themselves to supporting our less-advantaged societies and helping them to thrive. We’re welcoming local and UK-wide organisations to chat and engage with the public about their all-important work.

ARTISAN MARKET - Across the City Centre
Stoke-on-Trent City Centre BID, working in partnership with the team at Potteries Artisan Market will bring a striking selection of stalls selling all things sustainable, vintage, handmade and ethically sourced.

The line-up for the Better World Festival World Music Stage can be found at Better World Festival 2023 - Stoke BID (stokeontrentcitycentre.co.uk) with further details being released each week until the festival begins.
 
People are encouraged to follow the Stoke-on-Trent City Centre BID’s Facebook page (/stokeontrentcitycentrebid) Twitter and Instagram pages (@stokeontrentbid) for the latest updates relating to Better World Festival 2023 and other initiatives.

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